Suboxide
If some new ppl come ingame and start playing the a-holls they will never get any help for gear/weapons/quests/guilds/outposts/... and without all this help you can't really play this game successfull.
I stopped having fun 2 weeks after I joined a guild on mainland. They gave me all gear I could dream about, renewed every 20 levels. They gave me catalyzers. They trekked me to all the teleports I could need. They even powerleveled me.
And they said "level fast to 250 so you can have fun with us".
I was already having fun at Silan playing around, trying things, joining teams and making friends for finding out how to enjoy the many aspects of the game. So after some time I left the guild and now I play on my own while making more friends and tasting every minute and level, at my own pace.
I would change all help from high level players for a humble guild of noobs learning and having fun together, and call it success.
But...
...the lack of new players will not help at all.